This week we worked on an article for an upcoming May / June, 2015, issue of The Connection magazine – Richard and I chose the title Data ain’t Data – a case for mission-critical data on NonStop. The title came as an analogy to a very successful advertisement campaign when Castrol Oil created the punchline, “Oils ain’t Oils!” See the article to read more about it! The point we were making was that there is some data that is of critical importance; in fact we pointed out that such data could be as mission critical as are some transactions or applications. We also asserted that the source of some of this critically important data could be social media. To illustrate that point I started with: “When you watch news…” and stopped! Who watches news? Sometimes, when engaging in the mindless activity of applying makeup, I listen to the radio to get the news. So the sentence was intended to show how social media content can be critical data, so important for example to the police in
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